Web Marketing All-in-One For Dummies

Paperback. Pub Date :2012-08-07 Pages: 936 Language: English Publisher: For Dummies Build an online presence for your business with web marketing Why buy several books on web marketing when you can buy just one With this must-have resource. five marketing professionals team up to share their expertise in the field of web marketing so that you can benefit from their know-how. Covering everything from site building. search engine optimization. and web analytics to online advertising. e-mail marketing. and harnessing the potential of social media. this team of web marketing gurus brings their insight and experience to the table and its yours for the taking. Provides invaluable advice for establishing a web presence and getting your message out with online advertising Zeroes in on search engine optimization so that your site can be discovered by search engines and. ultimately. c…

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