Tag Archives: Electronic mail messages

Email Marketing: Using Email to Reach Your Target Audience and Build Customer Relationships

Language:Chinese.Paperback. Pub Date: 2000 Pages: 320 Publisher: John Wiley The most powerful tool for Marketing. Anding. Direct response and building the customer relationships is email. It's cheap and easy-to-use and almost everybody on the Internet has an email address. The only problem is that not everyone knows how to use it correctly. Sending out a bad email not only discourages potential customers but can also damage your and and your reputation. Written by the leading experts on Internet direct marketing and permission email marketing. this book arms you with the latest email strategies and techniques to help you dramatically improve response rates and forge lasting customer relationships. The authors provide a comprehensive introduction to what email marketing is and how it can be used to reach a larger group of people at a lower cost. You'll discover the ins and ou…

Email Marketing: An Hour a Day

Language:Chinese.Paperback. Pub Date: 2008 Pages: 312 Publisher: John Wiley If the idea of ??starting an Email marketing campaign overwhelms you the authors of Email Marketing: An Hour a Day Will been introduced into you to email marketing basics. Demonstrate how to manage details and describe how you can track and measure results. Case studies. step-by-step guides. checklists. quizzes and hands-on tutorials will help you execute an email marketing campaign in just one hour a day. When you feel comfortable with the basics. learn how to use video and audio enabled email. implement tools like mobile devices and leverage social networks.